Set-jetting: 8 series from 2025-2026 that became destinations (and how to avoid the The White Lotus effect)
Set-jetting is travel driven by a series or a film — and in 2025-2026 it became a market force. The White Lotus S2 turned Taormina into a double-decker tour-bus hell. S3 did the same to Koh Samui. Bridgerton clogged Bath. House of Dragon pushed Cáceres to capacity in July. This guide maps the 8 shows pulling the most travel today, lays out the 6-month rule to dodge peak crowds, and offers alternatives that deliver the same backdrop without the selfie line.
Curadoria Voyspark · May 11
The White Lotus Thailand: the real Anantaras (+40% bookings) and honest alternatives
Season 3 of The White Lotus was filmed at three Anantaras — Koh Samui Bo Phut, Bophut, and Phuket — and the Netflix effect boosted rates by +40% and $200 more per night. This pillar shows how to visit the real hotels without paying a series premium and where to find the same luxury Thailand, jungle, and nearly untouched island for half the price, with property name, price, and ideal month.
Curadoria Voyspark · May 05 · 🇹🇭 Bangkok
2 articles · #white-lotus